Starting in April 2018, you’ll see a little blue figure with stars around his head on products across our store. So what’s it all about? It’s Guiding Stars®, a food rating program to help you and our customers make nutritious choices.
Here is how it works:
1, 2 or 3 stars mean the item has more vitamins, minerals, fiber, whole grains and/or omega-3s (all the stuff that’s good for you), and less saturated fat, trans fat, added sodium, added sugars and artificial colors (the stuff you’re better off without).
1 star means an item has GOOD nutritional value
2 stars mean an item has BETTER nutritional value
3 stars mean an item has the BEST nutritional value
That means the item:
1) isn’t star-worthy
2) is new and hasn’t been rated yet or
3) doesn’t get rated because it has <5 kcal (water or tea) or it’s a dietary supplement, medical food (baby formula), alcohol or food with no nutritional information available.
Want to know more?
For more information visit www.guidingstars.com